How to kill a unicorn : how the world's hottest innovation factory builds bold ideas that make it to market /
The president of innovation consultancy firm Fahrenheit 212 describes the company's methodology for combining "magic" with money to bring to market unique products and ideas that will transform a company's business and growth
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| Format: | Book |
| Language: | English |
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New York :
Crown Business,
[2014]
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| Edition: | First edition |
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