The social media strategist : build a successful program from the inside out /
Conquer the unique challenges of driving social media success within a large company From the social media director who built successful programs at both GM and IBM, The Social Media Strategist provides the tools you need to meet all the challenges of building a social media strategy in a large comp...
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| Format: | Book |
| Language: | English |
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New York :
McGraw-Hill,
2012
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| Subjects: |
Internet
This item is not available through BorrowDirect. Please contact your institution’s interlibrary loan office for further assistance.Stanford University
| Call Number: |
ISIL:US-CST |
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