Applied public relations : cases in stakeholder management /

This Third Edition features: *25 new and current domestic and international case studies specifically chosen for their relevancy and relatability to students * New Professional Insights commentaries where practitioners respond to a set of questions relating to their work * Increased emphasis on ethi...

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Bibliographic Details
Main Authors: McKee, Kathy Brittain (Author), Hinton, Marcie (Author)
Other Authors: Lamb, Larry F
Format: Book
Language:English
Published: New York, NY : Routledge, Taylor & Francis Group, 2015
New York, NY : Routledge, 2015
Edition:Third edition
Series:LEA's communication series
Routledge communication series
Subjects:

Internet

Columbia University

Holdings details from Columbia University
Call Number: HD59 .L36 2015

University of Pennsylvania

Holdings details from University of Pennsylvania
Call Number: HD59 .L36 2015