The Caterpillar way : lessons in leadership, growth, and shareholder value /

How One Tenacious Company Found the Drive to Succeed-On a Global Scale, If any company is built to last, it's Caterpillar, Inc. With its trademark yellow trucks, cranes, machinery and engines, this home-grown manufacturer has survived more than its share of ups and downs to become the #1 indust...

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Bibliographic Details
Main Authors:	Bouchard, Craig T, Koch, James, 1949- (Author)
Other Authors:	Koch, James V., 1942-
Format:	Book
Language:	English
Published:	New York : McGraw-Hill Education, [2014]
Subjects:	Caterpillar Tractor Company Caterpillar Inc Tractor industry > United States > Management Management Tractor industry Tractor industry > Management United States

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