Gabay's copywriters' compendium : the definitive professional writer's guide /
Marketers, creative writers, and individuals for whom copywriting forms part of their job are often required to produce innovative and engaging copy in a short space of time. Creativity is not always to hand, and therefore on some occasions additional help is required to find the right phrase, descr...
Main Author: | |
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Format: | Book |
Language: | English |
Published: |
Oxford ; Burlington, Mass. :
Elsevier,
2007
Oxford ; Burlington, Mass. : 2007 |
Edition: | Paperback edition |
Subjects: |