Leonard Berry
Leonard L. "Len" Berry (born 1942) is a University Distinguished Professor of Marketing of Mays Business School at Texas A&M University, and a senior fellow at the Institute for Healthcare Improvement. Berry is a past president of the American Marketing Association. He has studied service delivery in healthcare at the Mayo Clinic and in cancer care settings. Berry is Texas A&M's most cited faculty member on Google Scholar, with over 235,000 citations. Provided by Wikipedia-
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7by Berry, Leonard, 1930-
Published 1982
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18Published 1972Other Authors: “...Berry, Leonard, 1930-...”
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