How to Kill a Unicorn : How the Worlds Hottest Innovation Factory Builds Bold Ideas that Make it to Market /

The president of innovation consultancy firm Fahrenheit 212 describes the company's methodology for combining "magic" with money to bring to market unique products and ideas that will transform a company's business and growth

Bibliographic Details
Main Author: Payne, Mark (Author)
Format: Book
Language:English
Published: New York : Crown Business, [2014]
Edition:First edition
Subjects:
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by Payne, Mark
Published 2014

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