The He-Man effect : how American toymakers sold you your childhood /
"Powered by the advent of television and super-charged by the deregulation era of the 1980s, media companies and toy manufacturers joined forces to dominate the psyches of American children. But what are the consequences when a developing brain is saturated with the same kind of marketing bomba...
| Main Author: | |
|---|---|
| Corporate Author: | |
| Format: | Book |
| Language: | English |
| Published: |
New York :
First Second,
2023
|
| Edition: | First edition |
| Subjects: |
Table of Contents:
- When tempted, reach for a sucker
- Audiences were stunned
- Cast a wider net
- We'll be right back
- A new hope
- March into danger fearlessly
- Frank Frazetta cum Prince Valiant
- A toaster with pictures
- Don't stop thinking about tomorrow
- They don't make them like they used to
- Afterword
- Chapter 1 When tempted, reach for a sucker
- Chapter 2. Audiences were stunned
- Chapter 3. Cast a wider net
- Chapter 4. We'll be right back
- Chapter 5. A new hope
- Chapter 6. March into danger fearlessly
- Chapter 7. Frank Frazetta cum Prince Valiant
- Chapter 8. A toaster with pictures
- Chapter 9. Don't stop thinking about tomorrow
- Chapter 10. They don't make them like they used to
- Afterword.