Principles and methods of social research /

Bibliographic Details
Main Author: Crano, William D., 1942-
Other Authors: Brewer, Marilynn B., 1942-
Format: Book
Language:English
Published: Mahwah, N.J. : Lawrence Erlbaum Associates, [2002], ©2002
Mahwah, N.J. : c2002
Edition:2nd ed
Subjects:
Table of Contents:
  • Introduction to social research methods. Basic concepts
  • Fitting research design to research purpose : internal and external validity
  • Research design strategies. Designing experiments : variations on the basics
  • Constructing laboratory experiments
  • Conducting experiments outside the laboratory
  • correlational design and causal analysis
  • Quasi-experiments and evaluation research
  • Survey design and sampling
  • Data collection methods. Systematic observational methods and naturalistic research
  • Interviewing
  • Content analysis
  • Scaling stimuli : social psychophysics
  • Scaling individuals : questionnaire design and rating scale construction
  • Social cognition methods : measuring implicit thoughts and feelings
  • Methods for assessing dyads and groups
  • Concluding perspectives. Synthesizing research results : meta-analysis
  • Social responsibility and ethics in social research
  • I Introduction to Social Research Methods
  • 1. Basic Concepts
  • 2. Fitting Research Design to Research Purpose: Internal and External Validity
  • 3. Measuring Concepts: Reliability and Validity
  • II. Research Design Strategies
  • 4. Designing Experiments: Variations on the Basics
  • 5. Constructing Laboratory Experiments
  • 6. External Validity of Laboratory Experiments
  • 7. Conducting Experiments Outside the Laboratory
  • 8. Correlational Design and Causal Analysis
  • 9. Quasi-Experiments and Evaluation Research
  • 10. Survey Design and Sampling
  • III. Data Collection Methods
  • 11. Systematic Observational Methods and Naturalistic Research
  • 12. Interviewing
  • 13. Content Analysis
  • 14. Scaling Stimuli: Social Psychophysics
  • 15. Scaling Individuals: Questionnaire Design and Rating Scale Construction
  • 16. Social Cognition Methods: Measuring Implicit Thoughts and Feelings
  • 17. Methods for Assessing Dyads and Groups
  • IV. Concluding Perspectives
  • 18. Synthesizing Research Results: Meta-Analysis
  • 19. Social Responsibility and Ethics in Social Research.
  • I Introduction to Social Research Methods. 1. Basic Concepts. 2. Fitting Research Design to Research Purpose: Internal and External Validity. 3. Measuring Concepts: Reliability and Validity
  • II. Research Design Strategies. 4. Designing Experiments: Variations on the Basics. 5. Constructing Laboratory Experiments. 6. External Validity of Laboratory Experiments. 7. Conducting Experiments Outside the Laboratory. 8. Correlational Design and Causal Analysis. 9. Quasi-Experiments and Evaluation Research. 10. Survey Design and Sampling
  • III. Data Collection Methods. 11. Systematic Observational Methods and Naturalistic Research. 12. Interviewing. 13. Content Analysis. 14. Scaling Stimuli: Social Psychophysics. 15. Scaling Individuals: Questionnaire Design and Rating Scale Construction. 16. Social Cognition Methods: Measuring Implicit Thoughts and Feelings. 17. Methods for Assessing Dyads and Groups
  • IV. Concluding Perspectives.
  • 18 Synthesizing Research Results: Meta-Analysis. 19. Social Responsibility and Ethics in Social Research.